Nov 27 2011

How To Promote A Concert: A Few Tips

 How To Promote A Concert: A Few Tips

Please accept the information below as a guide offering suggestions for publicizing a concert and encourage maximum attendance
and success

Some of the recommendations may not be appropriate for your type of concert. while some of the concepts may be obvious,
others may be new but worthy of a try.

I will cover the aspects of flyer/poster concert promotion and a few tips for media promotion..

Firstly, the single most importand thing when you want to promote a concert is to start delegating duties and make sure helpers know
what’s expected of them.

[Flyers and Posters]

It’s importand to have a well designed, eye-catching flyer or poster. it will show people that the concert deserves their anticipation,
time and money.

The artist’s management may provide you with some flyers or posters to start with.

If you prefer to create your own flyer or poster, you should find a graphics professional or pronting company willing to donate
services in exchange for advertising..

If it’s the first time the artist is coming to your town or city be sure to include a testimonial on the flyer or poster. a flyer that simple
advertises an artist or a band will mean nothing to someone who has never heard of them

Assign volunteers to post the flyers in places likely to attract the most attention. Try grocery stores, local chamber of Commerce
offices, Art Councils or other communities, malls, shoping plazas, music stores, book stores, galleries and other popular gathering
spots where flyers are displayed routinely but be sure to ask for permission before posting.

Do not forget to post the flyers or posters to the concert location itself Try to hang posters as close to the average eye level as possible..

[Media and other sources of publicity]

List the concert in community calendars, Newspaper, Magazines or radio and TV stations if possible. Radio and Tv stations may be
willing to anounce events for free.

Be sure to notice them many weeks in advance. In the listing include the date of the concert, time, location, ticket price, ticket outlets,
sponsors of course and phone numbers for information.

Ask promotional material from the artist’s managementslike interviews, video clips, song samples, photographs etc. Try to deliver the
material to the media along with the news release anouncing the concert.

Make sure you follow up by phone. Ask from the management to arrange an interview with the artist(s) if possible. Discuss other
possibilities.

Provide artist’s promo material (if available) to radio stations likely to air it. Encourage them to play it often especially a week or two
before the concert. Have volunteers and friends telephone the stations and request more..

If you are using an answering machine make a recording using sound clips from the artist. Advertise the phone numbers available to call
in newspapaer or on the radio. Include a short message in the recordings detailing concert info.

When you are online, subscribe to any music-related newsgroups or bulletin boards. Post messages about your anticipation, plans and
later, show specific information of course if you own a website, consider creating a special area to advertise the concert with a hot-link
to the artist’s home page (if any).

Ask from the media to co-sponsor (sharing in work or revenues) or to endorse the concert for publicity purposes. If they say ‘YES’
then make sure you include a ‘..co-sponsored by..’ message in the flyers and other promotional material..




Nov 19 2011

Concert Posters From Papersaurus

 Concert Posters From Papersaurus

BOY EATS DRUM MACHINE no dates   FINN RIGGINS 11/14 BOISE, IDAHO @ Red Room   GRATITILLIUM no Dates   JARED MEES & THE GROWN CHILDREN no dates   LOCH LOMOND 11/19 THE HAGUE, NETHERLANDS @ Crossing Borders Festival 11/20 ANTWERP, BELGIUM @ Crossing Borders Festival 11/21 LONDON, UK @ the Social 11/22 LIVERPOOL, UK @ Static Gallery (Ritchie Young Solo) 11/27 EDINBURGH, UK @ Sneaky Pete’s 11/28 GLASGOW, UK @ Captain’s Rest   RADIATION CITY 12/04 EUGENE, OR @ Sam Bond’s 12/05 SACRAMENTO, CA @ Luigi’s Fungarden 12/06 SAN FRANCISCO, CA @ bottom of the Hill 12/07 SAN DIEGO, CA @ Soda Bar 12/08 LOS ANGELES, CA @ TBD 12/09 CHICO, CA @ Cafe Coda 12/10 PORTLAND, OR @ Doug Fir 12/31 PORTLAND, OR @ Mississippi Studios   TYPHOON 12/02 PORTLAND, OR @ Mississippi Studios 12/03 PORTLAND, OR @ Mississippi Studios   Y LA BAMBA 11/15 LOS ANGELES, CA @ Bootleg Theater 11/16 SAN DIEGO, CA @ Soda Bar 11/17 SANTA BARBARA, CA @ Muddy’s 11/18 SACRAMENTO, CA @ Luigi’s 11/19 SANTA CRUZ, CA @ Crepe Place 11/20 SAN FRANCISCO, CA @ Amnesia  




Nov 8 2011

Adanowsky and the art of bedroom folk

 Adanowsky and the art of bedroom folk

Art is in Jodorowsky's blood. He is the son of psychedelic Chilean director and cult film icon Alejandro Jodorowsky, whose films "El Topo," "Santa Sangre" and "The Holy Mountain" are mainstays of film schools and midnight cinemas around the globe. The director’s acid westerns and fables of the grotesque were a favorite by artistic outliers and luminaries. John Lennon even gave the senior Jodorowsky $1 million to fund his surrealistic opus, "The Holy Mountain." 

“I was artist’s kid,” Jodorowsky said of his early years in Paris. “It was difficult for me to communicate with the other kids because I grew up in an artist’s family, so crazy and surrealistic. I learned to count with Tarot cards.”

Jodorowsky's famous father earned him an inimitable childhood. Beatle George Harrison taught him his first guitar chords. “He taught me E, A and B, and he wrote the chords down and said, ‘OK, now you can play the blues.’”

James Brown taught the young boy how to dance after Adan showed off his steps to the godfather of soul. “He said, ‘No, no, no. It’s not like that, it’s like this,'” and showed me his moves.”

When he was 10, Jodorowsky won a Saturn Award for his performance as a young circus hand in his father’s film "Santa Sangre," a cult classic of surrealistic horror. “It was in the worst neighborhood in Mexico,” he remembered, “so they paid for gangs and the narcos to be our bodyguards. I saw a woman without arms, elephants, dwarfs, monsters. Now, I love monsters. I think monsters are beautiful.”

Jodorowsky began making music when he was 16 with the punk band the Hellboys. later, he broke out on his own with the sultry bedroom folk of Adanowsky. After two French albums that didn’t get much success, he decided to start singing in Spanish. The translation paid off.

“I realized that the world was big, and I needed to travel,” he said. “So I started to tour in Venezuela, Chile and Argentina. The audiences, they screamed, they sang songs, my really ego needed that.”

He briefly lived in Echo Park in 2007, where he connected with the area’s psychedelic, freak folk scene, which looked to the experimental sounds — and counterculture style — of the original 1960s Laurel Canyon crew. He met whimsical folkster Devendra Banhart, who became an artistic collaborator and friend.

Now Jodorowsky divides his time between homes in Paris and the tree-lined, wide avenues of Mexico City’s post-bohemian Condesa neighborhood. In the tumultuous sprawl of Mexico City, Conesa is a calm in the storm. When Jodorowsky was recording "Amador" in Paris with composer and Phoenix band member Robin Coudert, Jodorowsky said that Mexico City was always on his mind.

“It’s really chaotic there,” he said. “There is a tension and a lot of strongness in the art in Mexico. That’s what I like. I need the violence to create. That’s why I made 'Amador.' I felt like the people need something really peaceful.”

As for Adan’s own inner peace, that sense of balance and home, for love and the comfort of a lover, he is still searching, and writing songs along the way. “I am always traveling and searching for where I feel comfortable. But I never find it. I am not peaceful inside me. I think if I am peaceful inside of me, I can be at home.”

Adanowsky appears tonight at the Bardot, 1737 Vine St., Los Angeles. The event is free, but RSVP is required. also Tuesday at Origami Vinyl, 1816 W. Sunset Blvd., at 7 p.m. The show is free.

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Photo: Adanowsky, otherwise known as Adan Jodorowsky. Credit: Everloving Records